CORAÇÃO BOBO IS A NEW SWIMWEAR BRAND
HIGHLY COMMITTED TO SOLVE ONE OF THE BIGGEST HEADACHES OF THE FEMALE PUBLIC
MINIMIZE TAN LINES IN ORDER TO OBTAIN A MORE UNIFORM TAN
How did the idea arise?
We are women and we love the beach. The tan lines are really a headache and to avoid it we commonly use several models of bikinis and/or swimsuits to achieve a natural tan all over the body. So the first question arose: what if there was a swimwear that would let you get tanned?
And, incredibly, we found that there is a solution!
Hard to believe, isn’t it?
Thanks to the advanced technology of the fabric, which allows the transmission of sunlight, it is now possible. Thus, there are no longer reasons not to wear swimwear or to use multiple bikinis with different designs.
* Read more about our fabric in the web page 'CONCEPT'
Our first piece of cloth
The first product designed was, of course, a swimsuit.
Fortunately, the swimsuit fashion has been rescued and nowadays it is more likely to find women wearing a swimsuit than it was a few years ago. In fact, we consider the swimsuit to be an elegant piece that makes the female body slimmer. However, if we ask the vast majority of women why they do not wear a swimsuit, the most common answer is:"I don’t wear a swimsuit because I want to get tanned!".
And, for this reason, it is a piece of cloth that clearly fits our goals.
The design is a very important factor considered when projecting the first product. Our goal is to create a swimsuit that enhance the feminine beauty, with a young spirit, comfortable and sensual design. On the other hand, another objective has to be accomplished: minimize seams, folds and elastics - elements that does not allow the transmission of sunlight. It is in this commitment that our first Coração Bobo Heart collection appears.
We also want to be innovative in the print patterns. In fact, it was important to break with the current prints and introduce new colors, new designs. Thus, the prints are the result of a long process of experiments, from manual techniques, which allowed the exploration of new forms, colors and combinations.